Shetland is renowned around the world for its iconic knitwear. From traditional Fair Isle patterns to more contemporary interpretations of traditional styles, there are local designers using their creativity to ensure Shetland knitwear stays relevant and accessible. Here are some who ship directly online...
Joanna Hunter Knitwear
Joanna began her business back in 1999 and runs the retail shop Ninian, in Lerwick, alongside her knitwear brand. She researches old Fair Isle patterns and designs as well as following contemporary knitwear trends to create a unique collection of Shetland knitwear, mainly made from Shetland wool, lambswool and cotton. You can shop her collection on the Ninian website.
Anderson & Co
One of Shetland's longest running businesses, Anderson & Co first opened its doors in Lerwick in 1873. The family-run business continues to this day selling a vast range of traditional Shetland knitwear both in-store and online. They stocks Fair Isle garments, lightweight lace, seamless Shetland sweaters and chunky hand-knitted ski sweaters. Browse the Shetland Knitwear website.
BAKKA
BAKKA produce contemporary Fair Isle knitwear. Designer Mary Macgregor moved to Shetland in 2010 and all her designs are inspired from old garments in the collections of the museums of Shetland and Edinburgh. There are three branches to the business; the main collections which are produced in 100% superfine merino, hand-knitted hats and lace shawls in Shetland wool, and knitting patterns for traditional Fair Isle keps.
Nielanell
Niela Kalra is a textile designer specialising in contemporary knitwear, homeware and accessories. Born in Canada, Niela worked as a lawyer in Elgin before moving to Shetland to pursue her passion for textiles. Known for her vibrant and unexpected colour combinations, Niela creates stylish collections with what she describes as an ‘urban bohemian edge’. Browse her online shop.