5 reasons Shetland is the ultimate winter escape during fire festival season

When it comes to fiery celebrations, Lerwick Up Helly Aa at the end of January is just the tip of the iceberg. Smaller, equally captivating fire festivals light up communities across the islands well into March. Each has its unique character, but all share a common thread: celebrating Shetland’s Norse heritage and marking the end of a long winter.

Whether it’s the torchlit processions, the dramatic burning of a Viking galley, or the rousing melodies of traditional music, these festivals offer an experience like no other. For full details, see our Fire Festivals page.

If you're heading to Shetland for fire festival season, make the most of your time here by immersing yourself in some of these cultural highlights...

1. Wild winter walks

Shetland’s landscapes are breathtaking year-round, but there’s something particularly special about exploring them in winter. With rugged coastlines, windswept open moorland and the ever-changing play of light on the sea, the scenery feels raw and untamed.

Take a bracing walk along the cliffs of Eshaness, where waves crash dramatically against ancient rock formations, or wander through quiet beaches like Minn Beach, Scousburgh Sands or St Ninian's, with its stunning tombolo connecting the mainland to St Ninian's Isle. Keep an eye out for wintering wildlife – otters, seals and migratory birds add an extra layer of wonder to your adventures.

2. Seasonal food to warm the soul

Visitors are often surprised to find that Shetland is renowned for its delicious produce. Winter in Shetland is a time to savour hearty, soul-warming dishes crafted from the freshest local ingredients. Think warming bowls of Shetland lamb stew, creamy Cullen skink made with locally caught haddock, a bowl of lip-puckeringly fresh rope-grown mussels or a hearty bowl of reestit mutton and tattie soup.

For a sweet treat, indulge in bannocks slathered with Shetland butter and jam, or pay a visit to Shetland's famous cake fridges. And of course, no visit would be complete without a dram of locally distilled whisky or gin to toast your holiday.

3. Nature at its best

Shetland is a paradise for wildlife enthusiasts, even in the depths of winter. The islands’ dramatic landscapes provide a haven for a variety of species, offering unforgettable encounters in the wild.

Look out for pods of orcas patrolling the coastline, often spotted around the islands during this time of year. Birdwatchers will delight in the chance to see wintering waders and seabirds, while the elusive otter can often be glimpsed along Shetland’s shorelines. As darkness falls, don’t forget to cast your eyes skyward – Shetland’s remote location offers some of the clearest night skies, perfect for stargazing and, if you’re lucky, witnessing the ethereal dance of the Northern Lights.

4. Cosy cultural experiences

Island artists, knitters and crafts makers while away the long winter days making beautiful pieces that reflect their island experiences and rich cultural heritage.

On your visit, head to the Shetland Museum and Archives to delve into the islands’ Viking past or explore smaller local galleries showcasing incredible craftsmanship, from intricate knitting to unique silverwork. Winter also brings opportunities to experience traditional music sessions in local pubs and community halls, where you can enjoy live performances that reflect Shetland’s vibrant musical heritage.

This season’s slower pace makes it the perfect time to connect with Shetland’s artistic and cultural roots, creating memories that linger long after your trip.

5. Find your True North

Winter is a time of reflection, and Shetland provides the perfect setting to pause and reconnect. Whether it’s the tranquillity of a windswept beach, the warmth of a peat fire in a traditional croft house, or the inspiration found in local art and craft studios, we invite you to slow down and embrace the moment.

We encourage you to explore Shetland’s cultural and natural treasures at your own pace. Discover the stories behind Shetland's heritage, explore our island landscapes, chat with friendly locals, and we hope you'll leave feeling rejuvenated by the blend of warmth and wildness that defines a Shetland winter.